Utilizing the Shopping Cart Element in Email Builder for Order Confirmation

Introduction

In the ever-evolving landscape of e-commerce, providing a seamless and informative post-purchase experience is crucial. Leveraging the shopping cart element in the email builder can enhance this experience by automatically populating order details in confirmation emails. This guide walks you through the process of setting up a dynamic and customizable order confirmation email using the shopping cart element in the email builder.

Overview

The shopping cart element in the email builder allows you to create detailed and personalized order confirmation emails. By utilizing this feature, you can automatically populate the products purchased, whether they are upsells, bumps, or primary products, in the confirmation email sent to the clients. This tutorial will cover:

  • How to use the shopping cart element to include product details in emails

  • The importance of adding product images in the payment products tab

  • Creating and utilizing email templates in workflows

Setting Up the Shopping Cart Element

To set up the shopping cart element in your email builder, follow these steps:

  1. Access the Email Builder: Navigate to the email builder in your Gymini dashboard.

  2. Select the Shopping Cart Element: In the email builder, find and select the shopping cart element to add it to your email template.

  3. Populate Order Details: Use the order category and custom values to populate the necessary details for the order confirmation email. This includes details of the products purchased.

  4. Create an Email Template: Build out a template that will auto-populate with the necessary details when used in a workflow.

Adding Product Images

To ensure that the correct product images appear in the confirmation email, adhere to the following guidelines:

  1. Add Images in the Payment Products Tab: Upload the appropriate images for each product in the payment products tab.

  2. Auto-Population of Images: The system will automatically use the images uploaded in the payment products tab in the confirmation email.

  3. Recommendation: It is highly recommended to upload images in the payment products tab to avoid auto-generation of unsuitable images.

Integrating the Template in Workflows

Once your template is ready, integrate it into your workflows to automate the sending of confirmation emails:

  1. Select the Template in Your Workflow: Choose the created template in the relevant step of your workflow.

  2. Test the Workflow: Complete an order to test the workflow and ensure that the confirmation email is sent out correctly with all the necessary details and images.

Please Note:

The Shopping Cart element will also populate the product images added in the Payments ➝ Products page. In case no image is added for the product, the element will populate the default image on its own. It is highly recommended to use custom product images while making use of the shopping cart element to avoid any default system-generated images.

Summary

In this guide, we have outlined the process of setting up a shopping cart element in the email builder for order confirmations. The steps involve creating a template, adding product images in the payment products tab, and integrating the template into workflows to automate the sending of confirmation emails. By following these steps, you can enhance the post-purchase experience for your clients.

Conclusion

Setting up a shopping cart element in the email builder for order confirmations is a straightforward process that can significantly enhance the post-purchase experience for your clients. Remember to upload suitable images in the payment products tab to ensure the auto-population of appropriate images in the confirmation emails. By following this guide, you will be well on your way to creating professional and detailed order confirmation emails, elevating your e-commerce business to new heights. If you have any further questions, feel free to reach out.

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